Saturday, 30 March 2013

One Year Of Blogging...In Memorable Quotes (PART 2)

              



As promised in my last post  I am celebrating this blog’s first anniversary by listing some memorable quotes from articles posted since its inception.


 


Without much ado, let’s continue:





6) Incorporate a dynamic and competent 'Who' into your organisation's communications strategy and watch your 'desired good' gain momentum.”



Post: 
Components  Of  A Communications  Strategy – The  “Who”


Date: 
July  2012


URL:
http://lucille-ossai.blogspot.com/2012/07/components-of-communications-strategy_14.html


Description
Article emphasises choosing the competent individual to drive the initiative.





7) Companies should plan this component more precisely to pre-empt shocks and project failures which would negatively impact the bottom-line.”


Post:
Components  Of  A  Communications  Strategy – The  “How”


Date: 
July  2012


URL:
http://lucille-ossai.blogspot.com/2012/07/components-of-communications-strategy_28.html


Description
Ensuring that the three pillars - 'technology', 'expertise' and 'professionals' - are  duly considered to avoid failure of an initiative.








8) “This component ….when not given adequate consideration …causes attitudinal issues such as lack of motivation and disinterest in a programme, thereby rendering it ineffective.”


Post:   
Components  Of  A  Communications  Strategy – The “When/How  Long”


Date:  
August  2012


URL:  
http://lucille-ossai.blogspot.com/2012/08/components-of-communications-strategy.html


Description
Discussing the implications of effective time management and appropriate timelines for  successful outcomes.





9) The "Crisis-Mode Plan" is the most significant component in the Communications Strategy, without which, many organisations go bankrupt, socially and financially.”


Post:

Components  Of  A  Communications  Strategy – The “Crisis-Mode  Plan”


Date:


August  2012


URL:
http://lucille-ossai.blogspot.com/2012/08/components-of-communications-strategy_25.html



Description
The final  and  most significant component  in the Communications Strategy emphasises crisis-management, 'damage-control' actions, and preventive measures etc. which directly impact corporate survival.






10) Armed with our lawyers, we may launch a class action suit against your organisation. Should the lawsuit become publicised, leading to unrelenting media frenzy and an almost instantaneous drop in the value of your company's stock, (costing you million of dollars), you can be assured that your corporate reputation will not escape unscathed, whatever the outcome of the legal drama.”


Post:   
Employee  Retention: 5  Reasons  Why  I  would  Leave Your Company


Date:  
September  2012


URL: 


Description
The issue of retention is uniquely and aptly discussed from the point of view of the employee. This is also an immensely popular article.



             
                                                                                          



11) Organisational effectiveness…is the desired state whereby resources, (humans, technology, assets, knowledge, expertise etc.), are aligned with the culture, objectives and goals of the organisation, to produce favourable outcomes and wellness across the organisation.”


Post:    

Organisational Effectiveness:  Why It  Should  Be  Taken Very  Seriously


Date:   
October  2012


URL:  
http://lucille-ossai.blogspot.com/2012/10/organisational-effectiveness-why-it.html


Discussion
Exploring the importance of this important theme and how it is relevant to various groups inside and outside the organisation.







12) Flexibility begets innovation and innovation is essential for organisational longevity.”


Post:    
5  Descriptive  Traits  Of  An  Effective Organisational Leader


Date:   
November  2012


URL: 
http://lucille-ossai.blogspot.com/2012/11/5-descriptive-traits-of-effective.html


Description
Listing non-negotiable traits for effective organisational leadership,  against the backdrop of popular TV series "Undercover Boss USA".








13) “If you do not fan a smouldering ember, it does not become a crackling flame. Avoid office gossip.”


Post:  
Workplace  Communications:  6  Tips  On  What  NOT  To   Do


Date:  
December  2012


URL: 

http://lucille-ossai.blogspot.com/2012/12/workplace-communications-6-tips-on-what.html


Description
We may all have done questionable things at some point in our careers. However this article explains why continuing with these communication blunders would wreck you professionally.











14) Even the most impressive theoretical framework of the Communications Strategy would be pointless unless it could be used.”



Post:  
The  Communications  Strategy  Revisited:  Practical  Tips For  ‘Corporateville’


Date: 
February  2013


URL:
http://lucille-ossai.blogspot.com/2013/02/the-communications-strategy-revisited.html


Description


Discussing how the Communications Strategy could be used as a practical and effective tool in the business world.  The ‘3-Step Rule’ is unveiled and highlighted for enviable results.




Conclusion





And that concludes it!





Which are your favourite quotes from this blog?



Kindly drop a line, (or two), to let me know why. And yes, feel free to use and circulate them as you find the need. But be kind – attribute them to this blog. I have made great efforts to be original and would thus appreciate some recognition.



Hope to hear from you soon!


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N.B: Images courtesy of freedigitalphotos.net

Monday, 25 March 2013

One Year Of Blogging....In Memorable Quotes


  








 
                                             
    


                                        BREAKING  NEWS:


RETHINKING  BUSINESS  COMMUNICATIONS  BLOG TURNED  ONE  ON  MARCH 24TH!  


A year ago, I ventured into the terribly exciting, (but intimidating), world of the Blogosphere.






How it all began


I hadn't actually considered starting a blog in the first instance. In fact, a friend of mine had mentioned becoming a contributor on another blog but I declined. I didn't have the time - or so I thought - and I definitely was not interested in the lifestyle/entertainment field.



What interested me was communications. And I wondered why organisations were not placing more emphasis on this crucial theme. At the time, flipping through different bits of news and reading business articles simply increased my sense of incredulity. I believed that a lot of organisational problems - dented corporate images, low productivity, high turnover, lack of trust, reduced motivation/engagement etc. - all stemmed from the ineffective or inappropriate use of communications.




So I 'set' to work. I actually started my  first blog article  on my Blackberry, whilst waiting in a car one Saturday morning for my son to finish his practice. In the one hour that I waited, I wrote over 1,000 words. I 'worked' almost to the point of mania - driven by something bigger than myself.



In the days which followed, I cross-checked my facts, did millions of grammar checks, tweaked chunks of texts and emailed my first draft to trusted family members. (I wasn’t prepared to subject myself to mass disapproval by taking it public). It was not until I got very favourable feedback, as well as sound advice and editing help, (thanks sis!), that I realised that I was ‘on’ to something. 



My dilemma then became three-fold: how to 'store' the article online where it could be accessible to others; how to preserve administrative rights; and how to retain the freedom to supply more articles on my own terms and according to my interest. When the suggestion of the blog was made (again), I decided to take the leap of faith and proceeded, although not  knowing quite how to begin.




So I stormed the Internet.
























I subsequently spent eight straight hours setting up the blog, reading tips and getting relevant images, before posting the article.   I think I had my lunch and dinner by the computer that day! It wasn't until my heavy eyes could barely keep open or protests from my kids about being ignored could no longer be drowned out by the noise of the incessant typing on the keyboard, that I decided to log off.



And the rest, as the tired cliché goes, was history...



  

Memorable quotes



Let's look back at the past one year through memorable quotes of the articles posted on this blog. I hope they would pique your curiosity so that you read posts you may have missed which are 'hidden' somewhere in the blog archive....
                                                                                                                                                                                                                   

                    





1) "A communications strategy could loosely be defined as a standardised system of information flow easily disseminated to relevant stakeholders"  

Post:  

Communications Strategy - Paving  The Way To  A  Healthy Corporate  Image

Date:
March  2012



URL:  



 
Description:


This article was published by the reputable Nigerian newspaper, BusinessDay, online and in print newspaper.


It explores two links:


a) The Communications Strategy impacting the attitudes and behaviours in the organisation;



b) The Communications Strategy fuelling a healthy corporate image.






2) "As the negative effects of globalisation take their toll, organisations and employees selfishly adopt actions prioritising their survival."



Post:  


The  Impact  Of   Globalisation  On  The  'New'  Employment  Relationship


Date:  

April  2012






Description


Insight into how globalisation impacts actions and decisions of both the employer and the employee in today's evolving world.









3) “Being a 'global' phenomenon, it has implications for world economies by virtue of its components of co-existence, relationships, co-operation and interdependence.”



Post:  

The  Impact  Of   Globalisation  On  The  World  Stage


Date:  

May  2012


Description

Exploring the effect of globalisation across the globe by highlighting the Global Financial Crisis of 2008.





4)  The 'What' does not necessarily need to be a project.  It could be a message, an idea or a new way of doing things.”


Post: 

Components  Of  A Communications Strategy -  The  “What”

Date:  

June  2012


URL: 


Description

Discussing how the first component of the Communications Strategy sets the tone for successful implementation of the organisation's plans.






5) “One of the most crucial reasons for the lack of continuity in change programmes is the absence of the appropriate ‘Why’.”

Post:  


Components  Of  A  Communications  Strategy -  The  “Why”


Date:  

July  2012


URL: 




Description


Explaining the importance of this component in change programmes.






Conclusion





I hope I have whetted your appetite.    



While you are (hopefully) being kept busy reading the listed articles, please bear in mind that I am not done yet.




Yes, I would be posting more memorable quotes very soon.


 

      




So don't stay away for too long.


Visit regularly and do bring along some friends. 










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N.B- Animation courtesy of gifgifs.com. Images courtesy of freedigitalphotos.net.